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eMacomb - Spotlight on Business, Fall 2013

Make a Big Impact - Shop Small

Macomb County is encouraging residents to “Make a Big Impact, Shop Small” this holiday season.  Launched in time for the American Express “Small Business Saturday” campaign which takes place on November 30, the Department of Planning & Economic Development wanted to make it easier for everyone to find a new favorite retail shop.

The result is a list of nearly 1,600 independently owned and operated retail establishments throughout Macomb County.  The list can be found on the Make Macomb Your Home website under the “Play” tab.  The list is searchable by type of merchandise sold or location.

There are many reasons to support independently owned and operated retail establishments:

Studies suggest that when you spend locally, more of your dollars stay in the community.  Think about it – small shop owners live here and spend locally too. 
The shops that line our main streets and major thoroughfares help to define our communities. 
Successful small stores attract other small stores and increase the uniqueness of our hometowns.
Independent store owners are more likely than large chains to contribute to local organizations like youth sports teams, school functions and other community events.
Owners of small shops are more likely to respond to the needs of their local customers.  Unlike national merchandisers that base their inventory on national trends and quantity buying opportunities, they are more likely to stock merchandise that you and your neighbors want to buy.

Attention Retailers! We made a dligent attempt at listing all of the independently owned and operated retail establishments in Macomb County. Please check to see if your brick-and-mortar store is on the list. If not - or if corrections are needed - please let us know.

Check out this infographic for more examples of why shopping small makes cents.  (Pun intended!)

ADDITIONAL INFO/RELATED LINKS

MacombGov on YouTube

Make Macomb Your Home